Global Media Campaigns
Innovation Focused Reporting. Published in Global Media.
Build lasting relationships with international journalists and position your organization's innovation breakthroughs in premium science and technology media.
Distribution Network
Three Core Deliverables
Content creation. Guaranteed media placement. Tailor-made journalist database for long-term engagement.
Launch with New Scientist
Your article published directly on newscientist.com with a 3-month promotional campaign across their entire ecosystem.
3-Month Promotional Campaign Includes:
Guaranteed Media Placement
Release to Associated Press & Premium Media
- Guaranteed publication on Associated Press
- Guaranteed publication on Bloomberg
- Guaranteed publication on Apple News
- Guaranteed publication on Business Insider
- Listed on Google News
Creative Commons Copyright-Free Publication
All content created remains your property with unlimited reuse rights:
- Easy re-publication for all media outlets, including local and regional media in your country
- Free for your organization to use in internal and stakeholder communications
- A permanent reference online for journalists to reuse in future
- Include in presentations, reports, and marketing materials
- Share with investors, partners, and media contacts indefinitely
Custom Journalist Database
We build a permanent media infrastructure for your organization - a curated database of up to 500 international journalists covering science & technology, innovation and the specific sectors relevant to your own projects. This becomes a lasting asset for ongoing media outreach, expert positioning, and relationship building beyond the initial campaign.
How Your Campaign Works
A 12-month partnership delivering guaranteed media placement and building lasting journalist relationships.
Story Selection
Identify 4-6 innovation breakthroughs, research projects, or partnership opportunities with strong media appeal.
Content Development
Feature articles (1200 to 2000 words), optimised for easy media pick-up and distribution.
Multi-Platform Launch
Publication on New Scientist, Associated Press, Bloomberg, Business Insider, and Apple News networks.
Promotional Campaign
3-month promotional push per article reaching 500,000+ impressions across digital and social channels.
Database Building
Custom journalist database (up to 500 contacts) covering international journalists in science & technology, innovation and your specific sectors.
Ongoing Outreach
Quarterly campaigns positioning your experts as authoritative sources for journalists covering your sector.
Campaign Timeline & Workflow
How your content moves from development to global distribution over 12 months.
Months 1-3: Launch Phase
- Initial story selection and strategy session
- First 1-2 articles researched and written
- Publication on all platforms begins
- First promotional campaigns launch
- Journalist database building starts
Months 4-9: Growth Phase
- 2-3 additional articles published
- Ongoing promotional campaigns
- Journalist database reaches 300-500 contacts
- First quarterly outreach campaign
- Media pickup tracking and reporting
Months 10-12: Sustainability Phase
- Final articles published
- Complete journalist database delivered
- Training on database management
- Final impact report with all metrics
- Strategy for continued media engagement
Campaign Packages
Choose the package that aligns with your visibility goals and budget. Custom pricing based on scope and requirements.
Global Comms Package
Package Includes:
- 4-6 feature articles (1200-2000 words each)
- Publication on Associated Press, Bloomberg, Business Insider, Apple News, Google News
- Creative Commons copyright-free licensing
- Custom journalist database (up to 500 contacts)
- Innovation Report content hub hosting
- Quarterly impact reporting
Premium Media Package
Everything in Global Comms Package, plus:
- Direct publication on New Scientist (2.5M monthly readers)
- 3-month promotional campaign per article (500K+ impressions)
- Featured on newscientist.com homepage
- Email newsletter promotion (150,000+ sends)
- High-impact display advertising
- Innovation Report PR team manages outreach to relevant global media for republication
- Quarterly strategic media outreach campaigns
- Priority support and dedicated account management
Custom campaigns available.
Pricing tailored to your organization's scope, sector focus, and geographical reach. Multi-year partnerships and specialized journalist targeting available.
Established Media Partnerships
We work with organizations looking to establish credible, evidence-based media presence in science and technology sectors. The journalist database and media relationships we build become permanent organizational assets that continue delivering value beyond the initial campaign.
Start Your Campaign
Schedule a consultation to discuss your innovation priorities and build a custom global media strategy.